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by Twilio Badge icon Top Product

Unify your data sources with the power of Segment, the leading customer data platform (CDP). With Segment, you can integrate data across channels, track events, and get a 360º view of your customers.

Product Features

Now you can track your events and unify all of your data sources with Segment by Twilio – the leading customer data platform (CDP). From social media platforms to PHP and JavaScript, Segment allows you to integrate data across channels, and build a complete 360º view of your customer to power your marketing and sales. 

  • Get a single view of your customer: With Segment, you can finally unify your customer’s touchpoints across all platforms and channels and track events across your entire system. Hydrate data into apps like to send transactional emails, or track specific JavaScript or PHP functions in your app – and collect it all in one place. 
  • Launch with the best stack: In minutes, you can enable the best product analytics, A/B testing, and data warehouse tools with the flip of a switch.
  • One API: Use one API to collect analytics data, across any platform. 
  • Focus on product work, not integration coding. Trying new tools without costly integration processes that prevent you from using the best tools. 
  • Build high-performance teams: By making analytics easy to access, you’ll enable your team to become truly data-driven.
  • Collect data from anywhere: Collect user events from any platform with our simple analytics API. 
  • Power all your apps with the same data: Integrate your data to over 300+ apps with the flip of a switch. 
  • Make your mobile integrations agile: No more waiting for App Store approval. Turn on new tools instantly, even ones without their own mobile SDK.

Product Details

Segment by Twilio is the leading customer data platform (CDP).

  • Customize your customer data pipeline
  • Easily transform & load customer data
  • Protect users' privacy
  • GDPR: Accelerate compliance with GDPR & CCPA
  • Explore our 300+ integrations


Support is handled directly through global Help Center with free online documentation at


Please contact us for help with getting your Segment account set up, connected, and running optimally.

Pricing and installation


Segment Team

  • 10,000 visitors/month
  • 2 sources
  • 300+ integrations
  • Unlimited sources
  • Includes 1 data warehouse destination

Segment is provided by a third-party and is governed by separate terms of service, privacy policy, and support documentation.


Segment Business

All of Team plus:

  • Custom volume
  • Single view of the customer
  • Data governance
  • Advanced roles & permissions
  • Personalized customer experiences

Segment is provided by a third-party and is governed by separate terms of service, privacy policy, and support documentation.